Toyota opens showroom to highlight Mirai fuel cell in Downtown Tokyo
As of today, Toyota offers a glimpse of the groundbreaking Mirai FCV, which went on sale last December. This exclusive space is located within a hydrogen station operated by Iwatani Corporation in Tokyo’s Minato Ward and will serve as a hub for sharing information on fuel cell vehicles and hydrogen, with the aim of promoting a hydrogen-based society.
In addition to having one Mirai on display and another for test drives, the showroom will use videos and other media to raise awareness about the features of the vehicle, the benefits of hydrogen and more.
Moreover, Toyota has partnered with Earth Day Network to sponsor the Global Citizen 2015 Earth Day celebration, April 17-19, Washington, D.C., featuring leading environmental voices, government leaders, star-studded performances and a Mirai activation. The celebration marks the beginning of a month of fuel cell features and festivities for Toyota.
For many Earth Day celebration attendees, this will be the first up close and personal look at the Mirai, which will go on sale in California later this year.
“Toyota has been a committed partner in creating solutions and momentum for a cleaner, better planet,” said Kathleen Rogers, president of Earth Day Network. “We are proud to help educate about the possibilities for fuel cell technology and advocate around a shared vision for the environment.”